P.O.E.M. Paid, Owned, Earned, Media
When I talk about POEM, I’m not trying to start a conversation about iambic pentameter, I’m actually addressing...
Google’s Fighting Those Pesky Pop-Up Ads
How many times have we clicked on a link and wound up in Timbuktu because we accidentally clicked on...
Google Duo: The new video calling app you’re about to fall in love with!
Google is at it again. This time they are working to challenge Apple's video calling domination through FaceTime...
Search Engine Optimization vs Pay-Per-Click Advertising
Search Engine Optimization and Pay-Per-Click advertising are some of my favorite topics because of their great use...
Consumers Are Changing the Landscape of Search-Based Advertising
Search. We all use it. Whether you're on Google's homepage or in your Facebook toolbar, searching for exactly what...
Bing Tests Linking Search Engine Ads to Social Media
We are always discussing social media integration in advertising your small business. Bing has taken it to a new...
